Stormly Updates
Deeper User Filtering

As anyone who has ever used Stormly knows, we are constantly striving to make our product better. Our team is always working on new ways to improve the user experience and make it easier for our customers to get the results they want. One of the ways we have done this is by making it easier to narrow down users in any insights. For example, you can now ask questions like: give me all users that played a dance song of at least two minutes in length in the last 4 days. This change makes it much easier to get the specific results you are looking for, and we are confident that our users will find it to be a valuable addition to Stormly. Read on to know more about this unique feature!

5 tools you can eliminate by using Stormly

Whether you’re a product or marketing manager or data analyst, your job requires choosing and using the right tools. But what if there were a tool that could eliminate the need for five other tools?

What’s the basic analytics metrics you should always measure?

As a product manager or marketing manager, you know that analytics are important. But what are the basic metrics you should always measure? In this blog post, we’ll break it down for you. We’ll also give you some tips on how to use these metrics to improve your products and marketing campaigns. So read on – your insights await!

Why and how to measure Product Feature Retention?

It’s no secret that product managers need to track key metrics in order to gauge the success of their products. But what are some good ways to measure product feature retention? In this blog post, we’ll explore the best method you can use to measure how well your features are being retained by users. By understanding this metric, you can make better decisions about which features to keep and which ones to ditch. So read on for tips on how to measure product feature retention!

How to find out which items convert best with the use of product analytics?

If you are a product manager, then you know that it is important to track your product’s analytics. This helps you figure out which items in your product lineup convert best with customers. In order to do this, you need to use the right tools and follow the right steps. In this blog post, we will discuss how to find out which items convert best with the use of product analytics. We will also provide tips on how to increase conversion rates for your products. So, if you want to learn more about this topic, keep reading!

Stormly Updates
Stormly Updates: Get alerted when new segment or anomaly is found

If you’re like most product managers, you’re constantly juggling a million tasks and trying to find ways to automate or optimize your work. Well, we have some good news: Stormly’s newest feature can help you detect new segments or anomalies in your data as they arise. This means that you’ll be able to respond more quickly and effectively to changes in your customer behavior or product performance.

Stormly Updates
Stormly Updates: the unified funnel steps feature

We are excited to announce the release of our unified funnel steps feature! This new feature allows you to see all of your funnel steps in one place, making it easier to track your progress and identify any areas that need improvement. This means that you can now take any number of events and combine them into a single funnel step. This allows you to get a true understanding of how your customers are interacting with your brand.

Stormly Updates
Stormly Update: Custom Labeling and Formatting

This week, we’re excited to announce a new feature at Stormly: the ability to format individual values on charts and tables. This is a great way to customize your data visualizations for greater clarity and insight. For example, you can now rename a funnel step or line chart series, and apply separate formatting to that value with its own prefix, formula, decimals, etc.

How to easily implement anomaly detection?

Anomaly detection is the process of identifying unusual or unexpected activities in data. Implementing anomaly detection can be a daunting task, but with the right tools it can be easy and relatively painless. In this post, we will explore some of the options for implementing anomaly detection and show how they can help you identify and troubleshoot problems in your data. We will also take a look at some of the challenges associated with detecting anomalies, and how to overcome them. So read on to learn more about how to implement anomaly detection!

How to do Forecasting the right way

The goal of any business is growth. Achieving this requires making accurate forecasts for what the future holds. Doing so isn’t easy for product managers though - predicting customer behavior is often an inexact science. However, there are various techniques that can help make forecasting a little less daunting. In this blog post, we’ll discuss some of the most effective methods for doing analytics forecasting. We’ll also look at examples from real-world businesses who have applied these techniques successfully. By reading this post, you will learn how to better understand your customers’ needs and wants, set achievable goals for your product, and more.

A guide to User Segmentation

Segmentation is a critical process for all product managers. By dividing your users into groups, you can better understand and cater to their needs. In this guide, we’ll explore the different types of user segmentation, and show you how to apply them to your own products. So, whether you’re just starting out in product management or you’re looking for new ways to improve your user base, read on for everything you need to know about user segmentation!

How to find your product's aha moment- fast?

As a product manager, you know that finding your product’s aha moment is key to its success. But how can you do that quickly and efficiently? In this post, we’ll share some tips on how to find your product’s aha moment fast. So read on and find out how you can make your product successful!

What is the difference between product manager and product owner?

When it comes to product management, there are a few key roles that people tend to think of. These include the product manager, the product owner, and the UX designer. While all of these roles are important, there is a lot of confusion about the difference between the product manager and the product owner. In this post, we will explore the role of the product manager and explain what sets them apart from the product owner. We will also discuss why it is important for both roles to work together to create successful products.

What is User Enagement?

As a product manager, you’re constantly working to keep users engaged with your product. But what does that really mean? And **how can you make sure users remain hooked? **In this blog post, we’ll explore what user engagement is and offer some tips on how to foster it. Stay tuned!

What product metrics should you look into based on your webshop data?

Your webshop data can tell you a lot about how your business is doing and what you should be focusing on. In this blog post, we’ll go over some product metrics that you should keep an eye on based on your webshop data. By tracking these, you’ll be able to make better decisions about which areas to focus on and improve your overall sales performance. So, let’s get started!

How to get started with Product Analytics

If you’re not familiar with analytics or don’t know how to get started, this can seem like a challenging task. But don’t worry - in this blog post, we’ll walk you through everything you need to know about getting started with product analytics.

What is Product Analytics and what are its benefits?

As a product manager, it’s important to have a strong understanding of product analytics. This essential data can help you make better decisions about your products and their future. But what is product analytics, exactly? And more importantly, what can it do for your products? In this post, we’ll explore those questions and more. So read on to learn everything you need to know about product analytics!

How to Forecast Sales

Sales forecasting can seem daunting, but with the right tools and approach it can be easy and accurate. This blog post will walk you through the steps to forecast sales, using historical data and trend analysis. Armed with this information, you’ll be able to make sound decisions about your product’s future. Stay tuned for more tips on how to improve your forecasting skills!

The Most Important Insights from Your Product Data

Collecting product data is essential to understanding how your products are performing in the market. However, sorting through all of that data can be daunting. Here are some of the most important insights you can glean from your product data. By understanding these key findings, you can make more informed decisions about your products and their future success.

The Benefits of Dashboards for Data Analysts

Data analysts are responsible for taking large amounts of data and turning it into useful information. This can be a challenging task, but using dashboards can make the process much easier. Dashboards also provide a quick, at-a-glance view of important data, which can help data analysts identify trends and patterns quickly. Read on to learn more!

Building a product management strategy for success

What does it mean to have a successful product management strategy? And how can you ensure your products reach their full potential? In this post, we’ll explore the essentials of a successful product management strategy – from setting achievable goals, to creating an effective workflow. We’ll also offer tips and advice on how to overcome common challenges faced by product managers. So if you’re looking to take your products to the next level, read on for insights and inspiration!

6 Tips to Help New Product Managers Settle Into Their Role

No matter how much experience you have, transitioning into a new product manager role is always a challenge. The good news is that there are steps you can take to make the process easier and set yourself up for success. In this blog post, we’ll share four tips that will help new product managers settle into their role. Stay tuned for more insights on how to excel in your PM career!

Why Product Managers need data visualization

In order to make effective product decisions, product managers need data. But simply having data is not enough. Product managers also need to be able to visualize that data in order to understand it and see trends. Data visualization tools can help them do this, and they are an essential part of any product manager’s toolkit. In this blog post, we will explore why data visualization is so important for product managers and discuss some of the best tools available.

How to use data to make better product decisions

Making decisions about product development can be difficult, but using data can make it easier. By looking at what your users are doing and how they are using your product, you can get a better understanding of what needs to change or stay the same. Data can help you determine what features to focus on, what areas need improvement, and when it’s time to call it quits on a project. So how do you use data to make better product decisions? Let’s take a look.

Intro to Product Led Analytics

In today’s competitive marketplace, product led analytics is essential for driving growth and staying ahead of the competition. By understanding customer behavior, you can make changes to the product that improve the user experience and increase conversions. Don’t miss out and learn more about product led analytics!

Tools that will take your product to the next level

Being a successful product manager isn’t easy - it requires a lot of skill and experience. That’s why it’s important to have the right tools at your disposal. In this blog post, we’re going to share a few tools that are especially helpful in a job of a product manager. These tools include prototyping and design tools, as well as analytics. With these tools in your arsenal, you will be able to take your product strategy to the next level!

Why Power BI is not the best tool to improve your product

Most product managers would agree that Power BI is a great tool for reporting and data visualization. However, many find that it does not help improve their product. In this blog post, we will explore some of the reasons why Power BI might not be the best tool for product management and suggest the best alternative. Stay tuned!

Why Tableau doesn’t help to improve your product

As a product manager, you’re likely already familiar with Tableau. It’s a popular data visualization tool used by many organizations to help them understand their data better. But despite its popularity, Tableau doesn’t actually help improve your product. In this blog post, we’ll explain why and offer some alternatives that will be more beneficial for your product team.

What is Product Led Growth?

So you’ve heard of product led growth, but what does that really mean? And more importantly, how can you make it work for your business? In this post, we’ll break down what product led growth is and explore some tips for putting it into action. Stay tuned!

Forecasting and detecting anomalies in active users

If you’re a product manager, then you know that tracking active users is one of the most important things you can do to measure your product’s success. But what happens when your active user numbers start trending down or suddenly spike up? How do you know if it’s just a normal variation, or if there’s actually something wrong with your product? In this blog post, we’ll show you how to use forecasting and anomaly detection insights from Stormly to keep tabs on your active users metric and detect any unexpected changes. Stay ahead of any potential problems before they happen!

Optimizing your product in to two easy steps

At Stormly we’re all about product-led analytics. Our goal is to make sure we give you the insights needed to improve your product metrics.

There are plenty of tools out there that can tell you what your conversion rate is, but none of them will show you what behavior should be changed in your customer journey. And this is really the only way to find out how to improve your product metrics.

In this article we’ll show you how to get to the right insights that will improve your product goals, in two easy steps. Let’s dive right in!

Measuring the stickiness of your product with the active users insight

All products, no matter how successful they are, need to constantly be tweaked and improved in order to stay ahead of the competition. One way to measure it is by looking at how sticky your product is. ‘Active Users’ insight from Stormly can help you do just that. This metric measures how many people are using your product on a regular basis. Knowing how sticky your product is can help you make decisions about where to focus your efforts and improve your product’s user experience.

Is Daily Active Users a bullshit metric?

No doubt you’ve heard the term ‘Daily Active Users’ thrown around a lot lately. It seems like every company is bragging about how many DAUs they have. But what does that number actually mean? Is it an important metric? And more importantly, is it a bullshit, well, a vanity, metric?

Best European alternative to Mixpanel

When it comes to choosing a tool for product analytics, there are a lot of options out there. Two of the most popular choices are Stormly and Mixpanel. So, which one should you choose? In this blog post, we’ll compare some of the biggest benefits of using Stormly over Mixpanel. Stay tuned!

Best European Alternative to Amplitude

If you’re looking for an affordable product analytics tool that offers the features of Amplitude, but is European-based, look no further than Stormly. It is a European alternative to Amplitude that’s growing in popularity among product managers. Like Amplitude, Stormly provides insights into user behavior, but it’s much cheaper and easier to use. Plus, it has all the features you need to track your product’s success.

How To Measure The Success And Adoption Of New Features

Do you ever feel like you’re throwing spaghetti at the wall and seeing what sticks? Implementing new features into your product can be a lot like that. You never really know how well the new added features will be received by your users. If you know that issue, you’re not alone. Product managers often struggle with measuring the success and adoption of new features. In this blog post, we’ll share some tips on how to do just that.

Why banning Google Analytics is the best thing that can happen to Europe

NetDoktor, like many others, uses Google data to find out more about their readers. However, sending your personal information through servers that are controlled by an American company, means that intelligence agencies can demand Google to hand over data from European citizens.

Considering that risk, the Austrian data regulator officially announced that, by using Google Analytics, NetDoktor was found guilty of breaking GDPR.

How to choose the right pricing model with Stormly

Product managers are responsible for developing and managing pricing models, which is a very important part of the product development life cycle. For this reason, it’s critical that you choose the right pricing model in order to maximize revenue and satisfy customers’ needs.

How to work with Stormly's Insights

In this blog post, we’ll walk you through the process of getting the most out of Stormly Dashboards and show you how you can look at the same Insights from different angles. Read on to get started!

Product Update
How to make your dashboards more actionable

Having a possibility to modify the things like “days” and “hours” may seem small but can make a huge difference when looking at charts. This blog post will walk you through some easy formatting tips for making your dashboards look great!

Opinion Article
How The Social Dilemma demonized AI- based Models, Addictive Design and Growth Hacking

The new Netflix documentary “The Social Dilemma” portrays how popular social services like Facebook, Instagram, or Google manipulate the users without them even realizing it. As a tech person, with a marketing and UX background, I decided to share my view on a few aspects discussed in the film.

Take your A/B testing to the next level

One of the basic but most effective forms of experimentation while building a product or running an ad campaign is A/B testing. It sounds very trivial, however those simple changes might significantly improve your conversions and what follows, revenue.

Product Update
Why Stormly Dashboards are a massive upgrade from Amplitude

We know, as a Product Manager, you’re probably looking for the next best analytics tool to replace your current one. Stormly is an upgrade from Amplitude and is perfect for most use cases.

Product Update
Stormly is now integrated with MParticle!

With so many tools and integrations out there, it can be hard to keep track of them all. Fear not! Stormly is now integrated with MParticle.

Optimize your user's journey with Stormly

It’s so frustrating to hear that a customer is unhappy with your product. Especially when you’re not sure what the problem is! One way to do this is by using Stormly’s User Journey Insight - which lets you see where people are dropping off inside your product or app.

Stormly vs Amplitude, Mixpanel, Heap, Pendo and other competitors

Stormly provides an easy-to-use alternative to product analysis software like Amplitude, Mixpanel and Google Analytics by giving you a clear picture of your users’ behavior with our powerful Insights, that turn your data into beautiful charts and graphs presenting the useful insights. Mixpanel, Amplitude and Heap are just some examples of competing solutions available right now - but how do you know if Stormly really holds up against them?

What makes the user want to convert?

When you are working on a product, there is an overwhelming amount of user research, data gathering and analysis. It can be too easy to get caught up in the details and lose sight of the big picture. But it’s not enough to just know what users say they want or even how they act; you also need to understand why people do things so that your product performs as expected—every time.

Case Study
Discover which features your users like best and make better product decisions

Product features can be a make or break deal for consumers considering purchasing your product. That’s why it is crucial to figure out what’s important to them by analyzing what features you have and comparing their intensity and usage relative to other product features you have.

Case Study
How Yogile doubled its conversion rate after discovering the Aha-moment and redesigning their user journey

Yogile’s success story started when it only took 5 minutes for Yogile to run Insights and tie the analysis together. As a result, they doubled their conversion rate by discovering the Aha-moment and redesigning its user journey. Want to double your conversion too? Read how to do it in a few simple steps!

How to forecast your Stripe sales or revenue

You see a drop in sales for the last few days, and start to panic. By running a forecast you will know if this decrease in sales is expected or a real problem. A forecast may indicates that because of seasonality, your sales sales are always down 30% starting this time of the year.

Milestone Analysis from Amplitude vs “Aha moment” Insight from Stormly

Amplitude recently announced their new Milestone Analysis. While doing this analysis can be useful in some cases, it’s nowhere close to uncovering your true aha-moment. Read why.

4 ways to decrease your shopping cart abandonment rate

Based on different sources and industries, the overall shopping cart abandonment rate is somewhere between 60% and 80%. We collected four of the most common ways to decrease the abandonment rate and dig into the problem a little deeper.

Company Update
Stormly partnered up with Segment!

One of the most common challenges when trying out a new data tool is collecting historical data and being able to use it for analysis.

How we became a Tech Crunch Top Pick

It’s probably needless to say that TechCrunch for years, has been one of the top online publishers focusing on the tech industry. Thousands of startup founders try every day to get the editor’s attention to their product. A dream is to get featured, which means getting the attention of the leaders in the tech industry and if lucky, opening the door to endless business and investment opportunities.

Product Update
In times of uncertainty, collaborate.

Until recently, most businesses were following their strategies set out for this year. Right now, most companies have seen their plans invalidated by the global pandemic we are in at the moment.

Product Update
New times, new strategy

Only a few weeks ago, a vision of a global pandemic and a nationwide quarantine seemed like something surreal. The beginning of 2020 looked promising and some assumed that the expected market breakdown will eventually not happen. But here it is.