Product Analytics Built for eCommerce

Stormly is product analytics designed for online stores. Our AI agent finds trends, explains what drives conversion, AOV, and retention, and highlights the exact products and segments that move revenue, so you spend less time digging and more time growing.

Connect Shopify, Magento/Adobe Commerce, WooCommerce, or BigCommerce in minutes.

Keep GA4 for your top-level web metrics, and let Stormly uncover everything that actually impacts revenue: cross-selling and bundling opportunities, revenue contribution per SKU/brand/category, SKU-level cart abandonment and recoverable revenue, new-arrival performance during the introduction period, repeat-buyer behavior, and more.

Segment everything by campaign, country, or even complex behaviors, letting you answer questions like:

"How does cart abandonment differ between shoppers who viewed at least two pairs of sneakers vs. those who didn't?"

Why eCommerce Needs a Purpose Built Analytics Engine

Online retail has complexity that general analytics tools cannot model. Orders connect to SKUs, variants, bundles, returns and subscriptions. Cross selling and bundling impact product mix and margin. New arrivals behave differently in their first days. Cart abandonment varies widely by product, brand and category.

Stormly captures these patterns out of the box and gives growth and merchandising teams fast, precise feedback. You can measure performance by SKU, brand and category, compare segments and understand how each product contributes to revenue.

What Stormly Adds Beyond GA4 and Generic Tools

Native stock and returns integration shows you which new arrivals sell through the fastest and which products deserve boosted visibility based on available inventory.

Cross selling and bundling analytics

Measure attach rate, bundling performance, product mix shifts and cannibalization. See which items drive margin and which reduce it.

Revenue contribution

Break down revenue by SKU, brand and category. Spot which products push the business forward and which slow it down.

Cart abandonment analysis

Track cart abandonment at SKU, brand and category level. Quantify the revenue that can be recovered and identify the products where customers drop off.

New arrivals performance

Compare new products on an apples to apples basis using a configurable introduction window such as one hour, four hours, one day or one week. See revenue, units sold and conversion rate only within that period.

Repeat buyer and retention insights

Analyze how often customers return, what they buy next and how repeat behavior varies by product line.

Deep segmentation

Segment everything by country, campaign, traffic source or behavior. Answer granular questions such as how cart abandonment differs for people who looked at two sneakers compared to those who did not.

Daily insight email

Our AI agent highlights anomalies, explains what changed and suggests actions that improve performance.

Custom reports included

If you need a specialized view, we create it for you at no extra cost.

How Stormly Works

  1. Connect your store and event tracking with Shopify, Magento or Adobe Commerce, WooCommerce, BigCommerce or a custom app.
  2. Choose the reports you want to run, such as SKU-level revenue contribution, cross-sell opportunities, cart abandonment by product or segment, new-arrival performance, and repeat-buyer insights.
  3. Get daily summaries that show trends, anomalies and the next actions to take.
  4. Ask the AI agent anything including what drove last week's AOV, which bundles underperformed or which brands struggle most with cart abandonment, and which offer the strongest potential for recovering lost revenue?
  5. Share dashboards with your team, export segments and track improvements over time.
6 Reports Your E-Commerce Team Will Love
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New Arrivals Performance

Key Question:

• "Which new SKUs are performing best in their first 48 hours?"

• "Which products are underperforming and need a boost?"

What it Does:

Highlights winners and slow movers early, so your merchandising team can take action before it's too late.

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Ad-Hoc Root Cause Explorer

Key Question:

• "Why did conversion drop on mobile last week?"

• "What caused the sudden spike in returns for Region X?"

What it Does:

Detects anomalies and automatically drills into your data to explain "what happened" and "why".

📈
Unviewed & Unsold Products

Key Question:

• "Which products are losing visibility and not converting?"

• "How does current performance compare to last month?"

What it Does:

Alerts your team to products at risk of becoming irrelevant.

🎯
Aha Moment Discovery

Key Question:

• "What behaviors predict higher purchase likelihood?"

• "What do repeat buyers do differently from one-time customers?"

What it Does:

Finds patterns in user behavior that lead to conversion and retention.

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A/B Test Insights

Key Question:

• "Which version of our product page drives higher conversions?"

• "Did the new checkout flow reduce cart abandonment?"

What it Does:

Analyzes test results and highlights statistically significant winners for faster decision-making.

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Conversion Journey

Key Question:

• "Where are customers dropping off in the purchase journey?"

• "How does funnel performance differ by device or region?"

What it Does:

Visualizes your entire buyer journey and pinpoints friction points for UX and marketing teams.

✨ Custom Reports

If you don't see the report you need, we'll create it for you—at no extra cost, included in your subscription.

Frequently Asked Questions

Do I still need GA4?

GA4 is helpful for overall website performance, but it lacks the eCommerce depth. Stormly fills that gap with insights GA4 can't reach—cross-sell and bundle opportunities, revenue contribution, cart abandonment and recoverable revenue, new-arrival performance, and repeat-buyer behavior. All of it is available down to the SKU, brand, or any level you choose.

How fast is setup?

Most stores connect in minutes and start seeing insights within the first week once data flows in.

Can you build a custom report for us?

Yes. Custom report creation is included.

Can we import historical orders?

Yes. Import through a connector or CSV. We assist with mapping.

Is the proof of concept free?

Yes. We help with data integration and run a full proof of concept so you can verify value before committing.